Rich Content Will Only Enrich Society
Our goal @iShook to promote & produce rich content, that benefits the positive growth of the communities that we live in. In a fast-growing digital world and overload of social content, it is more important than ever to provide reliable communication through apps and software everyone can use and trust.
The exponential frequency at which newly generated content is on the internet is astounding and serves as a reminder of how intricate and delicate the relationship between content developers and their audience is. Every second, millions of pieces of content are both created and consumed across various networks with limited amounts of interoperability. There’s both a lack of an epicenter and connectivity among platforms and audiences. As time goes on and as more individuals adopt emerging technologies, the ecosystem is expected to continue to expand and experience a form of scattering. Publishing content online grants content creators access to a broad and distributed international audience. The problem is, how can the success of a content creator be accurately measured against the masterful content they create while buried amongst the clamor?
Blockchain technology has become a popular commodity in the attention economy due to its ability to remove a growing inequality between hosting services and content providers. Curators and artists are left fending for themselves while larger corporations bury them under the noise and benefit from their backbreaking. As a videographer or a writer pours their soul into their masterpiece, the vessels in which their content is delivered are plagued with gatekeepers that wish to strip them of what they’re rightfully owed.
At iShook, our goal is to connect content creators and audiences while leveraging blockchain technology and of course to ensure rich content is delivered to end-users. What began as a vision and successful platform that enables publishers and booksellers to distribute their works to millions of users is seeking to break those limits and move to all forms of content. iShook will be a refuge for all inspired content creators seeking a platform, a community - a home. This is the revitalized content economy - this is iShook.
iShook + Discoverability
iShook is a company developed solely to provide the best reach of content to the end-user. Discoverability of content has become more difficult, especially in today’s time in the outright censorship by mainstream media and social media platforms. Dispersion of content is key to providing truthful and accurate information to all end users. Today’s end-users in social media have difficulty genuinely understanding this world’s reality, primarily because of the lack of content associated with current social media postings and comments. Not only is it the end-user that suffers from this difficulty to properly digest the content, but we also have an issue that many content makers are not qualified to create certain types of content. And furthermore, are not capable of expressing all types of content in a proper fashion that lets the end-user fully comprehend its intention and the meaning of the content. For example, a no-fault attorney should not create content or provide statements that can seem factual outside his current profession.
Secondly, it is a known fact that a person’s recognition can only come through their peers or the students of such a profession. For example, scientists can get their accreditation for their research and theories by other scientists and not by laymen. End-users today receive information potentially from content creators who are not professional in the field in the content that they are distributing. iShook goal is to resolve these issues at a micro and macro level by creating a system of social media that helps the user deliver content media and all types of content to the end-user at a rich and formal and comprehensive matter.
Collaboration is a key part of the success of any organization, executed through a clearly defined vision and mission and based on transparency and constant communication.